Marketing Channel Sustainable Development on Self-organization
نویسندگان
چکیده
منابع مشابه
Marketing Channel Sustainable Development on Self-organization
Marketing channel plays a key role for the success of an enterprise in gaining competitive edge, markets demanding agility and quick market responsiveness which represent complex phenomena in global competition. To discover the behavior and mechanism of organization, nowadays, more and more people have paid attention to the complexity theory such as self-organization, dissipative structure theo...
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Major events in the institutionalization of macromarketing include (1) the series of macromarketing conferences that began at the University of Colorado in 1976, (2) the founding of the Journal of Macromarketing in 1981, and (3) the establishment of the Macromarketing Society in 2004. This article focuses on the continuing institutionalization of macromarketing by providing a commentary on Mark...
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This document is not issued to the general public, and all rights are reserved by the World Health Organization (WHO). The document may not be reviewed, abstracted, quoted, reproduced or translated, in part or in whole, without the prior written permission of WHO. No part of this document may be stored in a retrieval system or transmitted in any form or by any means electronic, mechanical or ...
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ژورنال
عنوان ژورنال: International Journal of Business and Management
سال: 2009
ISSN: 1833-8119,1833-3850
DOI: 10.5539/ijbm.v3n8p157